General Manager Programs
VIC, Head Office - Melbourne 3000

VIC, Head Office - Melbourne 3000

  • Bayswater Support Office with hybrid / remote working available
  • Bring your experience to a fast-growing, industry leading organisation
  • Drive our  membership-based products in aquatics, golf and health & wellbeing

The Role 


The General Manager, Programs is responsible for the strategic development, continuous improvement and growth of oucurrent venue-based programs and products in AU/NZ with a particular focus on driving the membership-based products including our aquatics, golf and health and wellbeing programs and expand our product offerings into new and exciting areas.



  • Develop a well-considered strategy that is innovative, industry best practice and focus on growing participation and to improve/expand our membership-based products and services.
  • Identifying and responding to the changing needs of communities post COVID
  • Seek new opportunities.
  • Oversee the development of resources required to facilities execution of the strategic plan to enable operators to bring the vision to life and achieve budgeted results.
  • Standardise operating process, procedures and branding across all venues.
  • Develop training frameworks that deliver sustainable capability to ensure programs deliver on agreed objectives and exceed customer expectations.
  • Provide expertise to cross functional stakeholder through participation in multi-disciplinary leadership circles.
  • Grow a network of industry partnerships to achieve growth of products and services
  • Report to plan
  • Identify opportunities to create and develop digital programs/markets


About you



  • Strong analytical capability and future focused
  • Engaging people leader willing to invest and being the best out of your people
  • Strategic thinker with the ability to convert strategy to action
  • Revenant industry experience overseeing a large-scale membership program(s)
  • Experience brokering mutually beneficial partnership with strategic allies
  • Previous experience leading a national portfolio
  • Significant experience in program leadership/develop of either an aquatic or health and wellbeing program
  • Ability to obtain a national police check and working with children check


  • Previous experience working for a multi-venue sport, leisure or recreation organisation

About us


Belgravia Leisure is part of the Belgravia Health and Leisure Group (BHLG) and is the fastest growing leisure organisation in Australia. Our core areas of business and facilities stewardship include health clubs, wellness and spa, golf, aquatic and sporting venues in 250 locations across Australia and New Zealand. 


If you've been looking for a role where you can bring your member-ship based program experience to the table and make a real difference, we’d love to hear from you!



We are committed to providing a child safe environment. Please refer to our child safety framework. Successful applicants will be required to obtain a national police check and a Working with Children check.  


Belgravia a place where we can all be ourselves and succeed on merit.  We encourage applications from Aboriginal and Torres Strait Islander people, LGBTQIA+ people, people from culturally and linguistically diverse backgrounds and people with a disability. We're happy to adjust our recruitment process to support accessibility needs - reach out to us at [email protected]

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